This privacy policy explains how PerforMetris handles personal information submitted through its website, enquiries and digital marketing service communications. It describes the types of data that may be received, why the data is used, when it may be shared and the choices available to the person who provided it.
Information covered by this privacy policy
Personal information is data that identifies a person or can reasonably be connected with that person. PerforMetris may receive information that a visitor chooses to provide, such as a name, business name, email address, telephone number, service requirement and the contents of a message. A visitor should avoid placing confidential account credentials, payment card details or unrelated sensitive information in a general enquiry.
The website may also generate technical records needed to operate and assess the site. These can include an internet protocol address, browser and device details, requested pages, referring source, date and time information, and interactions with site features. Such records can help diagnose faults, protect the website and understand which content is useful. PerforMetris may use web analytics services to interpret aggregated traffic and engagement data.
Cookies and similar technologies may remember settings, support core functions or help measure visits. The information available through a cookie depends on its purpose and configuration. Visitors can use browser controls to block or remove cookies, although disabling essential storage may affect parts of the website.
Why PerforMetris may use personal information
Information from an enquiry may be used to respond, understand the requested service, prepare a proposal, arrange a conversation and maintain a record of the business communication. Technical and analytics data may be used to maintain security, find errors, measure content performance and improve the website. Data should be used for a stated and lawful purpose, not collected merely because collection is possible.
Where PerforMetris sends marketing communication, the recipient can ask for it to stop. Service-related messages, such as a reply to a request or an update about an active engagement, are different from promotional email. A request to stop marketing does not prevent communication that is necessary to answer an existing enquiry or administer a service relationship.
India's Digital Personal Data Protection Act, 2023 establishes a national framework for lawful processing of digital personal data. Legal requirements can depend on commencement notifications, applicable rules and the circumstances of processing. This page provides website information and is not a substitute for legal advice.
Sharing, storage and security
PerforMetris may use service providers for functions such as website hosting, email delivery, analytics, security and business administration. A provider should receive only the information reasonably needed for its role and may be subject to contractual, technical or organizational controls. Information may also be disclosed when required by law, to protect legal rights, or in connection with a legitimate business reorganization.
No internet transmission or storage system can be promised to be completely secure. Reasonable safeguards can reduce risk, but they cannot eliminate every possibility of loss, misuse or unauthorized access. Visitors should use appropriate care when deciding what to send online. PerforMetris may retain information for as long as it is reasonably needed for the relevant purpose, legal duties, dispute handling, security and record keeping, then delete or de-identify it when appropriate.
Access, correction and privacy choices
A person may ask what personal information was supplied through an enquiry, request correction of inaccurate details or ask that information be deleted, subject to applicable law and legitimate retention needs. A useful request identifies the communication, approximate date and email address involved so the record can be located without collecting more information than necessary.
Third-party websites have their own privacy practices. A link from this site does not place an external service under PerforMetris control. Visitors should read the notice shown by the relevant provider before submitting data. This is especially relevant when moving from the website to an advertising, social media or analytics platform used in a campaign.
Questions about personal data
Privacy questions should clearly describe the information or communication concerned and the action requested. PerforMetris can then review the request, verify identity where reasonably necessary and explain any legal or operational reason that limits the response. People considering online campaign work can also review the site's digital marketing services before deciding what project details to include in an enquiry.